Working closely with Uplight, Choice Digital implemented a branded disbursement platform that integrates seamlessly into each utility’s customer journey. Instead of impersonal checks or generic gift cards, participants now receive payments that carry the utility’s brand identity—reinforcing trust and visibility.
Key capabilities included:
- Flexible payout options: ACH, prepaid cards, PayPal, Venmo, or traditional checks—configured by each utility to match customer needs. 
- Built-in engagement: Automated reminders and follow-ups to maximize redemption rates. 
- Security and compliance: Full controls to protect customer data and support regulatory requirements. 
“They think about ways to make sure that those dollars end up in the customers’ pockets through an easy customer experience.” — Sr. Director, Utility Partnerships, Uplight
The Choice Digital platform strengthened Uplight’s ability to deliver incentives with confidence and consistency:
- Faster, smoother delivery that keeps customers engaged. 
- Utility-branded payments that reinforce trust and program credibility. 
- Higher redemption rates through reminders and easy-to-use formats. 
- Regulatory assurance with transparent reporting and built-in compliance. 
Behind the scenes, Choice Digital also provided operational support that felt like an extension of Uplight’s team. With real-time dashboards and responsive service, Uplight gained visibility into every stage of the disbursement process.